Russh Magazine

French duo AIR bring to life their very own cherry blossom girl in collaboration with Cartier's creative persuit to answer the age-old question "How far would you go for love?" The electro maestros follow in the footsteps of artists Lou Reed, Phoenix and Oliver Dahan.

“The idea of the muse is very important to me, it is like a driving force. I know that for every album, we have needed a love story as a motivation. Creating art is like a huge need to be loved,” says AIR of the project.

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