Russh Magazine

"She is sleeping beauty - the girl of my dreams, there is something quite peaceful and serene about her, and yet a little sinister at the same time." - Magdalena Velevska

It was the summer collection we couldn't get enough of. The fringing, the colours and of course - the shoes. We were mesmerised from the start and now just like a song from The Hampdens, RUSSH takes a glance at the girl asleep on the lawn - head-to-toe in Magdalena Velevska AW 12. An exclusive first look behind-the-scenes. What are your secrets we asked the mastermind ... and she replied: 

"We do what makes us happy. The depth, detailing and work that goes into our collections is purely a mix of many hours at work, passion and love for what we do. This season brings to life a new fringed embroidery technique that is used as a stencilled placement on our evening dresses and works up to the tri-coloured couture fringed fur embroidered pieces, including a coat, waistcoat, skirt and long vest."

SEE MAGDALENA VELEVSKA SHOT BY HOLLY BLAKE FOR RUSSH